The Role
We are seeking a dynamic and imaginative Content Marketing Partner to join our Investor Relations (IR) team. We are fortunate to partner with some of the largest and most sophisticated Limited Partners (LPs) in the world, whose work has funded hundreds of thousands of scholarships, Nobel-laureate research and grant work, and countless pensions for retirees. This pivotal role involves building trust through engaging, educational, and entertaining content tailored for LPs. The goal is to provide valuable and insightful (but not overtly promotional) information that resonates deeply with the audience using the voice of our brand.
To join our team, you should be excited to:
- Pull in, engage and captivate our LPs through our content. Develop and implement a strategic content plan tailored for LPs. Content should inform, educate and build trust with LPs and examples of content creation may include presentations, blog posts, video posts, social media posts, podcasts, infographics, whitepapers, case studies and newsletters
- Analyze the performance of content initiatives using analytics tools, providing insights and recommendations for continuous improvement
- Take initiatives from 0 to 1, acting as a builder and innovator within the team. This means identifying opportunities for new content strategies, developing them from scratch, and executing them with precision. The ideal candidate is not only a strategist but also a hands-on creator who can transform ideas into impactful content solutions that resonate with LPs
- Manage content calendars, ensuring timely delivery of all content projects and adhering to deadlines.
- Work closely with various teams (investment team, marketing, finance, operating teams) to align on key milestones and set clear timelines. a16z has a full marketing team that is responsible for content across all of our verticals, and this role will partner closely with that team to ensure that we are curating and distilling the appropriate information to LPs
- Maintain a strong understanding of industry trends and incorporate this knowledge into content strategies. Stay up-to-date with the latest developments in technology, innovation, and venture capital. Regularly analyze how these trends impact our LPs and the broader market, and proactively adjust content strategies to reflect these insights
- Produce and deliver educational content for the IR team in various formats. Topics may range from market trends and investment strategies to regulatory changes and portfolio management techniques. The goal is to enhance the knowledge and skills of the team, ensuring we are well-equipped to support our LPs effectively
- Be a source of creativity in all IR-related activities, such as developing unique content formats, initiating new engagement methods, and creating interactive experiences for LPs and the internal IR team
Minimum Qualifications
- Minimum of 8+ years experience in marketing with deep understanding of content marketing and demand generation. Has been directly responsible for story and material development and creation (vs having agency support) in a fast paced environment (e.g tech start-up).
- Proven track record of successfully executing multi quarter internal and external content strategies to enhance engagement and communication. Strong organizational skills and experience managing content calendars to ensure timely delivery of projects
- Exceptional writing and editing skills, producing high-quality, engaging, and informative content
- A fresh perspective to content creation and strategy, consistently generating new ideas that engage and inform LPs in unique ways. Creative by nature
- Ability to interpret data effectively, providing actionable insights and recommendations for continuous improvement
- Executive communication skills and the ability to develop buy-in across the board
- Ability to work cross functionally at a high rate of change across the entire organization
- Low ego, high empathy, and the capacity to collaborate effectively with diverse teams
Ideal Candidate Background
- You have a sense of urgency and value the courtesy of professional responsiveness (this is super important as speed is a form of client service)
- You are able to adapt on the fly and handle unforeseen developments with ease. You are also able to do this without compromising attention to detail and quality
- You gravitate toward intellectual rigor, lead with curiosity and are a life-long learner
- You strive to be an enabler who gives the team maximum leverage - there is no job too big, no job too small
- You do what you say you are going to do, when you say you are going to do it
- You continually search for new ideas and means of improvement
- You have low ego, high empathy, and the capacity to collaborate effectively
- Most importantly, you take your work seriously but not yourself too seriously : )
The anticipated salary range for this role is between $246,000-$287,000, actual starting pay may vary based on a range of factors which can include experience, skills, and scope.
This role is eligible to participate in the a16z carry program and various discretionary bonus programs as well as benefit and perquisite plans including health, dental, vision, disability, life insurance, 401K plan, vacation, and sick leave.
